How Strong is Your Social Net?

Judging from the results we’ve analyzed so far, arts professionals have entered a new stage in their attitudes toward digital and social media. In short, the panic is over: (more…)

…now we need your help to get a fuller national picture. A critical aspect of our project is to obtain information that corresponds to national demographics.

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Many arts leaders are working hard to get the most out of the latest digital communications tools and social media. To take a snapshot of field utilization and satisfaction with marketing efforts in digital and social media, Trudel | MacPherson has created the How Strong is Your Social Net? Survey to measure messaging alignment, resource allocation and communications effectiveness of arts organizations.

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